Because breakthrough doesn’t originate from awaiting factors to settle. It comes from deciding on to lead when points are still unsure. And that selection—to maintain heading, to keep clarifying, to help keep aligning—may be the difference between transformation that fades and transformation that finishes. Even though C-suite interest is important, https://www.ecom-group.com/2025/11/14/business-transformation-in-e-commerce-renovation-vs-innovation/